Stance

In today’s world, advertising is a key way to attract consumers and build awareness about a brand. When a brand is promoted by comparing...

In today’s era of technological advancement in the field of production, sampling has become a cornerstone of creativity. From hip-hop to...

The Advisory for the regulation of Dark Patterns   The Central Consumer Protection Authority (“CCPA”) has recently on 5 June...

With evolving market trends and intensifying economic competition, businesses and brands are constantly seeking new ways to stand out. As...

In current digital landscape, where transparency is more important than ever, influencers wield significant power—not just to shape...

An Internet address, i.e. , a domain name, acts as the primary means for consumers to locate a website. As much as the brand owners would...

INTERPLAY BETWEEN SECTION 11 AND SECTION 34 OF THE TRADE MARKS ACT, 1999 The Trade Marks Act, 1999 (hereinafter, the “ Act ”), aims to...

Intellectual art can take various forms of innovation and creation including books, articles, songs, musical compositions, films, and...

Bad faith is generally understood as a narrow legal concept that is a shade milder than malice and implies breach of faith or wilful...

The rampant rise of social media influencers has drastically changed the advertising landscape in India. The paradigm of content...

In the complex world of brand development and association, single colours have emerged as a powerful and sophisticated branding strategy....

The names of cities, states and countries are often used by businesses to refer to their goods and services. Some well-known examples are...

The goodwill and reputation of a brand is built, in large measure, on the quality of the goods and services in relation to which it is...

Recently, the Indian Patent Office published "The Draft Patent (Amendment) Rules, 2023”. In recent years, with the increase in the number...

In the first part [P1] of this two-part article, we compiled the global innovation landscape and market trends in the meat substitute...

Recently, the Bombay High Court has pronounced a series of decisions in matters in which parties appealed decisions of the Trade Marks...

With the global population surpassing 8 billion, raising health and environmental consciousness, and the need to meet the United Nations...

Nayak, an award-winning Bengali language film released in the year 1996, is regarded as one of the finest works of Bharat Ratna winner,...

The question about the distinctiveness of laudatory trade marks is a recurring one in Indian trade mark jurisprudence. It has been...

Recently, the doctrine of prosecution history estoppel, which finds its roots in patent infringement proceedings, has been seeing...

Any talk about cosmetics is incomplete without a discussion about their side effects on the human body. The concern about safety is...